About Us

In mathematics, a coefficient is a multiplier. Linguistically, it suggests the power of working together to deliver outstanding results.

And that’s our promise to you.

You know that it’s impossible to sell your products and services without first creating buyer alignment. That’s what makes a complex sale, well, complex.

The same is true in how you develop your sales engagement approach. Disjointed or uncoordinated efforts between sales and marketing rarely work. That’s why our approach is highly engaged and collaborative. We believe that by working together with our clients, we can deliver an exceptional level of sales engagement and significantly accelerate the complex sale.

Sales and marketing has changed a lot in recent years. Companies that evolve their approach to address new digital buying behavior will win.

Which side will you be on?

Our Leadership

Ryan Gates

Founding Partner

Ryan has been developing content and helping create thought leadership for companies in the B2B space for the last 7 years. He has worked with Target Media Network, Accenture, Voya Financial, among others. He oversees the digital tactics for our clients engagements.

Leary Gates

Founding Partner

Leary has been advising companies involved in complex sales for the past 25 years. He has worked with Microsoft, Sun Microsystems, Accenture, and a host of leading middle market technology and manufacturing companies where he develops strategies on market development, buyer behavior, and sales engagement.

Kyle Kettler

Founding Partner

Kyle has been leading design in agencies for the last 5 years. He has worked with companies of all sizes where he's led identity creation, design system development, and creative direction for campaigns, websites, and company launches.

Our Services

  • Brand Strategy
  • Target Account Strategy
  • Engagement Strategy
  • Buyer Journey Development
  • Identity Creation
  • Design Systems
  • UI/UX Design
  • Web & Mobile Development
Communication Services
  • Thought Leadership Content
  • Video
  • Paid Media
  • Email Campaigns